table of contents1966 Cadillac Introductiontable of contents Motoring Pleasure and Owner Loyalty1965 Introduction 1967 Introduction
TO THOSE WHO REGARD
THEIR MOTOR CARS
AS PRIZED POSSESSIONS

Over the years it has been a recognized fact that few family possessions provide as much satisfaction and pleasure as a Cadillac . . . and few represent so sound an investment.
    Never was this more apparent than it is in the superb new 1966 Cadillac. With its refined new styling, it is by far the most handsome Cadillac ever build. Yet with all its refinement, grace, distinction and dignity, the 1966 Cadillac has a completely new air of excitement.
    This excitement starts with alert performance and new handling qualities that are truly extraordinary for a motor car of Cadillac's stature. There is further excitement in its new interior elegance, its luxurious new fabrics and leathers, and its marvelous new appointments.
    Whether you are a long-time Cadillac enthusiast or are looking forward to your first Cadillac, you will find the 1966 "car of cars" one of the most pleasurable possessions of your life.
    In this catalog you are sure to see a Cadillac model which you can tailor to your exact needs from the wide variety of colors, interiors, options and accessories that are available.
    Your Cadillac dealer will be happy to advise you in selecting and personalizing your Cadillac - and to put you behind the wheel of the most exciting automobile of all time.
Standard of the World
table of contentstable of contents Motoring Pleasure and Owner Loyalty1965 Introduction 1967 Introduction